Conflito e cooperação nas relações comerciais entre usina e engenho em Pernambuco

Abstract

The main aim of this work is to check how the conflict and cooperation elements are generated in order to ensure a bigger interdependence of the proccess in the plant/mill link. The sugar cane mills are part of the economic history in the State of Pernambuco. The central mills follow these and then the Plants. The dissertation searches to reedem the relations between plant and mill observing elements that form conflict and cooperation among these important links from the sugar and alcohol production chain. There are several plants and mills in the Northeast of Brazil. This study only observed the relations between two from the Zona da Mata Sul area in the State of Pernambuco. The approach was qualitative and descriptive with views to an explantory anlisys. The data collection instruments were: interviews with technicians and managers from the plant and the mill; supported by semiestructured questionnaires and a direct observation of the enquired environment. The results analisys was done by using the content analisys technique where inferences had been extracted from the individuals‘ speeches, coded with base in the variable as described below. It was used as a theoric mark, the supply chain fundamental supported by analisys categories associated to cooperation and conflict with reference in authors such as: Alcântara and Pigatto (2006), Costa (2008), Batalha (2011), Blackwell (2001), Bowersox and Closs (2006). This investigation was able to identify the factors which have conducted the relationships between the sugar cane purchaser and stockist through a seven variable use in order to identify the conflicts and cooperation elements. They were: trust, commitment, power, and dependence, communication, adaptation and specific investments. It was possible to notice that even having several important elements of conflicts in this supply chain link, the dissatisfactions have been solved with a friendly communication, and even through economic cooperation such as finance results advances and infrastructure training for the production and the draining. The plant and the mill have several years of business relationships and there are common economic interests that support these relations in a business world that demands for their survival partnerships between fundamental stakeholders.